Identifies guests who visited your property more than a certain number of months ago and automatically sends them a personalized re-engagement email timed to patterns in their past travel behavior, such as around the same season they previously visited. The message references their last stay and includes a relevant offer rather than a generic discount blast.
Past guests who felt positively about their stay often just need a timely reminder and a reason to return. Win-back campaigns consistently outperform cold acquisition campaigns in both open rate and booking conversion.
From trigger to result, here is the flow at a glance.
Guest Goes Quiet
Past visitor has not returned in months
AI Times Outreach
Matches season to their past travel pattern
Sends Win-Back Email
References last stay with a relevant offer
Guests Return
Beats cold acquisition on opens and bookings
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