Listing Status Sync

When a property status changes in the MLS, whether it goes active, under contract, back on market, or sold, this solution detects the change and automatically updates the corresponding record in your CRM and pushes the updated status to your marketing channels, email campaigns, and website. It eliminates the lag between a status change and your team and clients finding out.

The problem is that stale listing information creates embarrassing situations where buyers inquire about properties that are already under contract, or where your own marketing continues promoting a listing that has already closed. Real-time sync keeps everyone on the same page without any manual updating.